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And
the results are...
If
you do not have access to a web site tracking tool there is absolutely
no way of knowing where your business is coming from.
A
serious tracking function closes the marketing loop and allows you
the ability to measure geographic spread of site visitors, their
technology in terms of Java, screen depth, Flash compatability, browser
preferences and a great deal more.
You
will have the luxury of knowing who is referring you business, how
your search engine or advertising camapign is performing and a whole
lot more!
You
will know categorically what your web dollar is delivering!
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